Business Development Representative (BDR) / Retail Sales

Company: Ulrich Lifestyle Structures, LLC
Location: Harrisonburg
Posted on: February 15, 2026

Job Description:

Job Description Job Description About Ulrich Lifestyle Structures At Ulrich, we've been passionately crafting high-quality backyard structures since 1990. As a family-owned business, we pride ourselves on offering products that transform our customers' spaces and lives-from storage sheds to she-sheds, cabin shells, and kid's playhouses. Join a dynamic "A Team" known for positivity, energy, and exceeding expectations. With our reputation for excellence, we provide top-tier training and support to ensure your success. Position Overview Are you passionate about connecting with people and building relationships? Do you excel in a fast-paced environment where your communication and storytelling skills shine? As a Business Development Representative (BDR), you'll play a pivotal role in engaging prospective customers, qualifying their needs, and connecting them with our expert Designers. You'll represent Ulrich's values, highlight the benefits of our backyard solutions, and ensure every client begins their journey with us on the right note. Key Responsibilities Respond to inbound leads through calls, texts, emails, and walk-ins. Actively engage with prospects, building immediate and trusting relationships. Present Ulrich's value proposition and help clients identify their needs. Qualify leads from marketing campaigns as sales opportunities. Identify the client's motivations (WHO and WHY) and urgency (WHEN). Redirect "price-first" conversations to focus on client needs and Ulrich's process. Transition qualified leads to Designers with thorough notes and a seamless handoff. Schedule appointments using Google Calendar, ensuring clear communication with all parties. Actively seek new business opportunities through organic social media listings and engagement (e.g., Facebook Marketplace). Follow up with no-shows and nurture stalled leads to create new opportunities. Maintain CRM data accurately and provide insights to the Sales Manager. Monitor and maintain the Design Center's cleanliness and appearance. Manage inventory of supplies and order as needed Qualifications & Key Skills Previous experience as a top earner in sales preferred but not required-we'll train you if you're motivated to succeed. Hands-on experience with inbound and outbound sales techniques is a plus. Ability to thrive in a high-energy, phone-based sales environment. Proven ability to meet or exceed sales KPIs is a bonus. Tech-savvy with familiarity in CRM software and Google Suite. Outstanding communication, presentation, and customer service skills. Enthusiastic about delivering engaging and compelling product visions. Compensation and Benefits Base Salary: $39,840- $41,600 per year, based on experience On-Target Earnings: Expected $39,840-79,040 Performance-Based Bonuses Benefits: Health insurance, PTO, 401(k), and more Professional Development: Ongoing training opportunities Why Join Ulrich? Ulrich is more than a company-it's a community that celebrates hard work, innovation, and success. We're passionate about our people, our product, and our reputation. If you're ready to turn your passion for people and sales into a rewarding career, apply today! IND2 Job Posted by ApplicantPro

Keywords: Ulrich Lifestyle Structures, LLC, Lynchburg , Business Development Representative (BDR) / Retail Sales, Sales , Harrisonburg, Virginia