General Manager
Company: GarageCo Intermediate LLC
Location: Ashland
Posted on: January 8, 2026
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Job Description:
Description: Title: General Manager Reports to: Regional Manager
Job Type: Full-Time Location: Ashland, VA Come join our team and
open the door to an amazing career at Apple Door Systems! We have
an immediate need for a General Manager at our Ashland, VA
location. With locations in Richmond, Ashland, Waynesboro,
Chesapeake and Williamsburg, the Apple Door Family has been serving
Virginia since 1973. Whether it's our hallmark garage door
products, awning and solar shading systems or heavy-duty industrial
doors, Apple has the access products of choice. Each location has a
fully staffed showroom and customer service center where you can be
prepared to receive quality, craftsmanship and trust. We often
wonder what “The Apple Advantage” is, what makes us different than
our competitors and what has kept this company in business for 40
years? The answer is simple, OUR AMAZING EMPLOYEES! The employees
of Apple Door are the advantage that we have. Without each one of
our employees giving their all every day, we could not do what we
do. Thank you to our employees for being “The Apple Advantage”!
Summary & Duties The General Manager will be responsible for all
aspects of operations to ensure efficient and effective service
delivery. This role requires a combination of technical expertise
in garage door systems, leadership skills, and business acumen to
drive growth and profitability. Key areas of focus will include the
following: · Team Management - supervise and lead a team of
technicians and administrative staff; assign tasks, schedule work
shifts, and ensure adequate staffing levels; provide training,
coaching, and mentorship to team members to enhance their skills &
performance; conduct performance evaluations and address any
disciplinary issues as necessary. · Service Operations - coordinate
service calls & dispatch technicians to customer locations; ensure
timely & quality completion of service/repair jobs; monitor
inventory levels of parts & supplies to maintain adequate stock
levels; implement & enforce safety protocols to ensure a safe
working environment for employees and customers. · Customer
Relations - build & maintain strong relationships with customers to
understand their needs and expectations; address customer
inquiries, concerns, & complaints promptly and professionally; seek
feedback from customers to continuously improve service quality and
customer satisfaction. · Wholesale Management – monitor customer
trends and competitor activity to identify new wholesale
opportunities; assist with quoting, site checks, and commercial
project bids; collaborate with the marketing team on campaigns,
promotions, and branded materials for both retail and wholesale;
build long-term relationships with both retail customers and
wholesale dealer accounts; provide excellent service & support to
local contractors, builders, and resellers. · Sales & Marketing -
develop & implement strategies to attract new customers and retain
existing ones; collaborate with the marketing team to create
promotional materials & campaigns; identify opportunities for
upselling additional products or services to customers; quoting,
selling, site checking and other essential sales responsibilities.
· Financial Management - prepare & manage the budget for the
service location; monitor financial performance against targets &
implement corrective actions as needed; identify cost-saving
opportunities & optimize operational efficiency to maximize
profitability. · Quality Assurance - establish & enforce quality
standards for service delivery; conduct regular inspections &
audits to ensure compliance with company policies and industry
regulations; implement continuous improvement initiatives to
enhance service quality and efficiency. Qualifications · Proven
experience in a managerial role, preferably in the garage door
service or similar skilled-trade industry. · Technical knowledge of
garage door systems and repair techniques is preferred. · Previous
sales experience · Valid driver's license and clean driving record.
Skills · Strong leadership skills with the ability to motivate and
manage a diverse team. · Excellent communication and interpersonal
abilities. · Proficiency in computer applications and software
relevant to service management. · Ability to multitask, prioritize,
and problem-solve in a fast-paced environment. Work Conditions ·
Climate-controlled office environment with continual sitting & use
of computer. · Regular bending, lifting, etc. while assisting with
operations. · Exposure to weather and temperature elements when
performing jobsite support. Benefits We are proud to offer a robust
benefits package to our team members including: Competitive salary
Medical, dental, and vision insurance with multiple plan options
Short- and Long-Term Disability Employer-paid Life Insurance with
buy-up options Accident Care Hospital Indemnity 401(k) with
Employer Match Employee Assistance Program (EAP) Generous Paid Time
Off (PTO) Paid Holidays Team member recognition & reward programs
Core Values At Apple Door Systems, we base our actions on the
following core values and request the same from all team members: T
eamwork – we operate as a team and succeed together. G rit – we
have the courage, strength, and character to persevere. S incerity
– we are transparent and trustworthy. D evelopment – we strive for
continuous improvement, both professionally and personally We are
an (EOE) Equal Opportunity Employer. Requirements:
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Keywords: GarageCo Intermediate LLC, Lynchburg , General Manager, Sales , Ashland, Virginia